Typically, about 20% of customers are unprofitable, and without applying profit analytics, it’s impossible to know which customers are profitable and which are not.
Only a multi-dimensional profit model parsed by channel, product, customer, segment, and similar metrics can accurately identify the key drivers of profitability. If this profit information is not available in the financial system, BI reporting layers cannot report what they don’t have.
With 30 years in the field and delivering more than 100 SAS CPM solutions, CT Global Solutions has unparalleled experience in cost-profit analytics design and implementation. CT Global’s President and co-founder
Peter B. Turney, PhD, pioneered cost and profitability management solutions and developed the first commercial profit analytics software.
Stakeholder needs, decision requirements, and convenient reporting are critical considerations in designing a CPM solution. Competing solutions providers lack the experience to pull your financial data into a coherent model with actionable insights. In fact, CT Global is frequently asked to rescue failed implementations. Our CPM solutions provide a true breakdown of profitability on key business dimensions.